This Milwaukee startup is building an e-bike for the future: The Pitch | WTCS Skip to content

This Milwaukee startup is building an e-bike for the future: The Pitch

NewWay Innovation CEO Bryce Killibrew recently graduated from Milwaukee Area Technical College (MATC), but his entrepreneurship journey began years ago. 

While in high school, Killibrew and his co-founder Willie Alexander, who now serves as the company's chief operating officer, were among some of the first students to participate in science, technology, engineering and math (STEAM) programming taught by Que and Khalif El-Amin of the Young Enterprising Society (YES), a local organization that promotes entrepreneurship.

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