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Career Area: Marketing, Sales and Service
Pathway Certificate
Program Number: 61-104-3
Credit Program
Most credit programs are eligible for financial aid, while most non-credit certificates provide valuable work-related skills on a short timeline. Check with the college offering the program to determine if it is eligible for financial aid.

Wisconsin Technical College Sales Fundamentals Programs

The Sales Fundamentals program is designed to prepare you for a career in sales or customer service. This one-term, four-course certificate program teaches the skills that help you represent a business or service. You’ll learn customer service and problem-solving, professionalism, selling principles, and business software in preparation for roles in which first impressions matter including inbound sales representatives and customer service professionals. 

Completion of the course puts you on the path to a technical diploma in the Sales Representative Program, which can lead to an associate’s degree in Sales Management if you choose. Either way, you’ll be developing the skills that employers value.

Sales Fundamentals Pathway Certificate Program Transfers Offered completely online Shared Certificate
Western Sales Fundamentals at Western